It’s been a long time. I needed to get back on the content horse and it’s good to be back riding. If your social media numbers aren’t high….. this is a great article to read to get you going in the right direction. Props to Social Media Today for always keeping it “one hunna” when it comes to social media building.
When marketers begin to prioritize sales OVER brand-building and relationship-building and the like, that is a red flag of yes, catastrophic proportions. What these same marketers fail to realize that by building their brand via storytelling, sharing of relevant content and truly engaging with consumers will lead them to lead gen promised land they seek.